For Health & Performance Professionals

Better Conversations. Better Follow-Through. Better Outcomes

Foundations in Solution-Focused Health Coaching
Professional Certification · AI Practice + Human Review · Certificate + LinkedIn Badge

People don't change behavior because of what you tell them to do. They change when conversation helps them picture the better, healthier future they want, expand their perspective of what's possible, and take next steps.

We train those skills.

Indiana University School of Medicine
Approved for 6.0 AMA PRA Category 1 Credits™ For healthcare professionals through Indiana University School of Medicine
The Gap Most Professionals Never Close

You've done everything right.
So why isn't it working?

You're good at what you do. You've invested years building your expertise. You explain clearly, guide patiently, and genuinely care about the people you work with.

And still, too many of them leave with good intentions but never follow through. They understand your recommendations. They may even agree with them. But once daily life takes over, old routines take over too.

The problem isn't your lack of expertise. It's that most professionals, whether in a clinic, a gym, or a coaching practice, were never taught a conversational process that turns good intentions into action.

That's exactly what Foundations in Solution-Focused Health Coaching teaches. Learn more about the approach →

Traditional Approach
Solution-Focused
Identify the problem
Start with what's wanted
Analyze what's wrong
Build on what's working
Prescribe the solution
Client generates next steps
Expert carries the weight
Responsibility shifts back
Client follows instructions
Client owns the change
Advice-giving model
Solution-building model
A mix of practices and approaches
A coherent, evidence-based approach
A different starting point
The Certification Process

Learn. Practice. Certify.

A structured path from first lesson to professional certification, designed for working professionals who don't have time to waste.

01

Learn the Solution-Focused Basics

Self-paced instruction covering principles of the solution-focused approach, the three-part structure, and the Dialogic Orientation Quadrant (DOQ), your map for structuring every conversation around what's wanted, what's working, and what's next. Four private 1:1 consults give you direct access to expert guidance on real cases from your own practice.

Self-Paced · 4 Private Consults
02

Practice with SolutionCoach AI™

Unlimited simulated practice with real client and patient scenarios. Build fluency in a safe, low-stakes environment with instant feedback before applying skills live.

AI-Powered · Unlimited Practice
03

Submit Your Transcript & Certify

Get an expert human-reviewed assessment of a SolutionCoach AI session. Earn your professional certificate, verified LinkedIn badge, and one month of live Practice Lab to lock in your skills.

Certificate · LinkedIn Badge · CME Available
What Graduates Say

Real outcomes from real professionals

"As a nurse and clinical educator, this approach is both practical and immediately usable in real clinical settings. It fits into existing workflows without adding time or complexity. Instead of focusing on what's wrong, it helps patients notice what's already working and take small, realistic steps forward — leading to more efficient and energizing interactions for both patients and clinicians."

Christine Gilbert, BSN, RN
Christine Gilbert, BSN, RN
Clinical Educator

"I completely threw out the gym's old script — my closing rate was zero doing it that way. But after going through Stamina Lab's training, everything changed. My closing rate shot up because the conversations were completely different. We were actually evoking change in that first session, and people would walk away saying, 'I'm not going to get this anywhere else — I need to be with this guy.'"

Collin Adams
Collin Adams
Personal Trainer

"The beauty of a solution-focused mindset is that from the very first conversation, the client is clear on what they want — and that stays threaded through every session. That clarity makes the work more meaningful for the client and for me as a trainer. Clients show up, stay engaged, and stop skipping sessions because they feel connected to where they're headed. It's better for the client, better for the trainer, and honestly, better for business."

April Juarez
April Juarez
Certified Solution-Focused Coach
The Certification Pathway

A structured standard, not a single course

Stamina Lab's four-level competency framework builds reliable Solution-Focused performance — from basic foundational skills to fluency and organizational leadership.

Level 1
Entry
Foundations
Shared structure and language for Solution-Focused conversations
Level 2
Practitioner
SF Practitioner
Reliable application across varied contexts and time constraints
Level 3
Advanced
Certified Health Coach
Proficient to work in complex, high-stakes contexts
Level 4
Leadership
Trainer / Instructor
Ability to teach, supervise, and sustain standards across teams
Levels 2–4 require active Practice Lab participation, the ongoing mastery engine that keeps certified professionals sharp.

Built for Your Practice

The Foundations in Solution-Focused Health Coaching Certification is designed for health, wellness, and fitness professionals who want to strengthen the impact of every conversation, especially when behavior change, adherence, or follow-through matter.

Clinicians icon

Clinicians & Healthcare Teams

Improve adherence, follow-through, consult-to-conversion, and patient retention while enhancing the quality of every interaction.

  • Physicians, NPs, PAs
  • RNs, MAs, clinical support staff
  • Care coordinators, case managers, practice managers

Earn 6.0 AMA PRA Category 1 Credits™. CME credit and disclosures →

Learn More →
Health coaches icon

Health Coaches & Wellness Practitioners

Strengthen each coaching session with a reliable, future-focused approach that helps people define what they want, why it matters, what they'll be doing in their better future, and how to take the next step.

  • Certified health coaches
  • Integrative and functional medicine health practitioners
  • Nutrition, sleep, stress, and lifestyle coaches
Learn More →
Fitness professionals icon

Fitness Professionals & Trainers

Make everyday client conversations produce better engagement, stronger consult-to-membership conversion, and more sustainable long-term results.

  • Personal trainers
  • Strength, conditioning, and performance coaches
  • Pilates, yoga, and group fitness instructors
Learn More →
Team Training

Train your team.
Transform every conversation.

When an entire team shares a Solution-Focused language and structure, something shifts organizationally, not just individually. Conversations become more effective and time-efficient. Engagement improves. The professional burden of carrying the change process decreases.

Higher engagement and follow-through across your team
A shared stance and approach that strengthens engagement at every touchpoint
Reduced burnout and professional burden through shared ownership of change
Scalable certification pathway with built-in mastery support
Start a Conversation →
6
AMA PRA Category 1 Credits™ per enrollee
Indiana University School of Medicine
4
Certification levels with defined competency standards
From foundations to trainer
AI practice with SolutionCoach AI™
No scheduling disruption for your team
Ready to Begin

Become the Practitioner Whose Conversations Foster Sustainable Change

Join health, wellness, and fitness professionals building a practice grounded in evidence — and outcomes that last.

Start immediately  ·  6 CME credits for healthcare professionals