Fitness Professionals

Close more clients than you dreamed possible and coach more powerfully.

Healthcare Professionals

Achieve better patient outcomes than you dreamed possible . . . in less time.

Free Solution-Focused Training

The 5 Minute Conversation That Changes Everything

1:1 Coaching

Work directly with one of our expert coaches to unlock your potential.

Group Coaching

Unlock the power of solution-focused health optimization with our Core Health Group Coaching Program.

Sleep & Recovery

At Stamina Lab, we believe that sleep is the foundation of health and optimal performance.

Fitness Professionals

Close More Clients Than You Dreamed Possible and Coach More Powerfully

Healthcare Professionals

Achieve Better Patient Outcomes Than You Dreamed Possible … In Less Time

Assessments

Quick, science-backed tools to help you reflect, reset, and take meaningful steps toward better health and well-being.

Podcast

Dynamic conversations on health and human performance with insights from recent science and how it applies to your life.

Blog

Fresh ideas to expand your thinking and open the door to new ways of being, thinking, doing.

Newsletter

Fresh insights every Tuesday to help you make meaningful, lasting change that improves all areas of life—in your own way, on your own terms.

Our Unique Approach

Our Health Optimization Platform features a solution-focused approach. This is an evidence-based approach that promotes positive, sustainable behavior change.

Vision

Stamina Lab is a gathering place for people on singular journeys to upgrade their personal and professional performance, achieve mental clarity, and improve their wellbeing.

Team

The Stamina Lab team combines deep expertise in coaching, science, and innovation to help you turn insight into lasting transformation.
Approved for 6.0 AMA PRA Category 1 Credits™ Indiana University School of Medicine
For Professionals Who Guide Behavior Change

Solution-Focused Health Coaching Certification

Better Conversations. Better Follow-Through. Better Outcomes.

Health and performance don’t change in the clinic, the gym, or the coaching session — they change in the conversations that shape the other 23 hours of a person’s life.

Yet most professionals have never been trained in how to turn everyday conversations into moments of clarity, readiness, and real follow-through.

We train those skills.

The Gap Most Professionals Never Close

You've done everything right.
So why isn't it working?

You're good at what you do. You've invested in your skills. You explain clearly, guide patiently, and genuinely care about the people you work with.

And yet — patients agree in the consult and disappear between visits. Coaching clients plateau despite solid programming. Teams attend training and revert within weeks. The people across from you nod, say the right things, and then don't follow through.

The gap isn't your expertise. It's how the conversations are structured. Most professionals — whether in a clinic, a gym, or a leadership role — were never trained in the conversational skills that actually create follow-through. Because behavior change is a communication skill, not a clinical one.

That's exactly what Foundations teaches. Learn more about the approach →

Traditional Approach
Solution-Focused
Identify the problem
Start with what's wanted
Analyze what's wrong
Build on what's working
Prescribe the solution
Client generates next steps
Expert carries the weight
Responsibility shifts back
Client follows instructions
Client owns the change
Advice-giving model
Autonomy-building model
A different starting point
The Certification Process

Learn. Practice. Certify.

A structured path from first lesson to professional credential — designed for working professionals who don't have time to waste.

01

Learn the Solution-Focused Framework

Self-paced instruction built around the Dialogic Orientation Quadrant (DOQ) — your map for structuring every conversation around what's wanted, what's working, and what's next. Four private 1:1 consults give you direct access to expert guidance on real cases from your own practice.

Self-Paced · 4 Private Consults
02

Practice with SolutionCoach AI™

Unlimited repetitions with real client and patient scenarios. Build fluency in a safe, low-stakes environment with instant feedback — before applying skills live.

AI-Powered · Unlimited Reps
03

Submit Your Transcript & Certify

Complete a human-reviewed performance assessment. Earn your professional certificate, verified LinkedIn badge, and one month of live Practice Lab to lock in your skills.

Certificate · LinkedIn Badge · CME Available
What Graduates Say

Real outcomes from real professionals

"This gave me a structured way to guide consults without defaulting to heavy advice-giving or patient education that patients often tune out — or interpret as judgment. I'm still practicing medicine, but the conversations feel more collaborative and effective."

JR
Jeffrey Robin, MD
Physician

"I completely threw out the gym's old script — my closing rate was zero doing it that way. But after going through Stamina Lab's training, everything changed. My closing rate shot up because the conversations were completely different. We were actually evoking change in that first session, and people would walk away saying, 'I'm not going to get this anywhere else — I need to be with this guy.'"

Collin Adams
Collin Adams
Personal Trainer

"The beauty of a solution-focused mindset is that from the very first conversation, the client is clear on what they want — and that stays threaded through every session. That clarity makes the work more meaningful for the client and for me as a trainer. Clients show up, stay engaged, and stop skipping sessions because they feel connected to where they're headed. It's better for the client, better for the trainer, and honestly, better for business."

April Juarez
April Juarez
Certified Solution-Focused Coach
The Certification Pathway

A structured standard, not a single course

Stamina Lab's four-level competency framework builds reliable Solution-Focused performance — from foundational fluency to organizational leadership.

Level 1
Entry
Foundations
Shared structure and language for Solution-Focused conversations
Level 2
Practitioner
SF Practitioner
Reliable application across varied contexts and time constraints
Level 3
Advanced
Certified Health Coach
Advanced judgment in complex and high-stakes environments
Level 4
Leadership
Trainer / Instructor
Ability to teach, supervise, and sustain standards across teams
Levels 2–4 require active Practice Lab participation — the ongoing mastery engine that keeps certified professionals sharp.

Built for Your Practice

The Foundations Certification is designed for health, wellness, and fitness professionals who want to strengthen the impact of every conversation — especially when behavior change, adherence, or follow-through matter.

Clinicians icon

Clinicians & Healthcare Teams

Improve adherence, follow-through, and consult-to-treatment conversion while enhancing the quality of every patient interaction.

  • Physicians, NPs, PAs
  • RNs, MAs, clinical support staff
  • Care coordinators, case managers, practice managers

Earn 6.0 AMA PRA Category 1 Credits™. CME credit and disclosures →

Health coaches icon

Health Coaches & Wellness Practitioners

Strengthen each coaching session with a reliable, future-focused approach that helps people identify what they want, why it matters, and how to take the next step.

  • Certified health coaches
  • Integrative and functional health practitioners
  • Nutrition, sleep, stress, and lifestyle coaches
Fitness professionals icon

Fitness Professionals & Trainers

Make everyday client conversations produce better engagement, greater consistency, and more sustainable long-term results.

  • Personal trainers
  • Strength, conditioning, and performance coaches
  • Pilates, yoga, and group fitness instructors
Enterprise & Team Training

Train your team.
Transform every conversation.

When an entire team shares a Solution-Focused communication framework, something shifts organizationally — not just individually. Conversations become more efficient. Patient experience scores improve. Burnout decreases.

Higher patient adherence and follow-through across providers
Consistent communication standards from intake to discharge
Reduced staff burnout through a more sustainable practice model
Scalable certification pathway with built-in mastery support
Start a Conversation →
6
AMA PRA Category 1 Credits™ per enrollee
Indiana University School of Medicine
4
Certification levels with defined competency standards
From foundations to trainer
AI practice reps with SolutionCoach AI™
No scheduling disruption for your team
Ready to Begin

Become the Practitioner Whose Conversations Foster Sustainable Change

Join health, wellness, and fitness professionals building a practice grounded in evidence — and outcomes that last.

Start immediately  ·  6 CME credits for healthcare professionals