For Healthcare Professionals

Better Patient Outcomes Start With Better Conversations

Most clinicians were never trained in how to have conversations that produce real behavior change. This CME-approved activity gives you a structured, evidence-based approach that improves patient engagement, adherence, follow-through, and consult-to-treatment conversion - without adding more time or work to your day.

Indiana University School of Medicine
Indiana University
School of Medicine

6.0 AMA PRA Category 1 Credits™

Approved by Indiana University School of Medicine, Division of Continuing Medical Education.

Physicians, NPs, PAs, RNs, pharmacists, and all healthcare team members. CME details & disclosures →
Self-paced certification
4 private 1:1 consults
Unlimited AI practice
6.0 AMA PRA Category 1 Credits™
Human-reviewed certification
Practice Lab included
The Communication Gap

You Have the Clinical Expertise But Your Patients Still Don't Follow Through.

Systematic reviews confirm that communication quality directly influences adherence, self-management, and health outcomes - yet effective communication skills remain a persistent gap in clinical practice. The issue isn't your knowledge. It's what you say, what you listen for, and how you guide the conversation. And it's the difference between a consultation that converts and one that doesn't.

Good Advice Doesn't Produce Action

You explain the plan clearly. You provide the rationale. You answer every question. The patient agrees - and then nothing changes. You find yourself repeating the same thing at the next visit, working hard to convince and persuade without much to show for it.

Problem Analysis Creates Insight, Not Movement

Traditional approaches center the conversation on what's wrong - barriers, triggers, root causes. Patients become fluent in describing their problems but rarely define the future they want. Insight grows, but movement doesn't.

The Responsibility Shifts to You

When conversations orbit the problem, clinicians get pulled into the role of expert fixer - carrying the burden of generating solutions, maintaining motivation, and managing follow-through that should belong to the patient.

This Is a Training Gap, Not a Skill Gap

These conversations don't fail because you lack clinical skill. They fail because the conversation is structured around the problem, leaving no clear sense of the future the patient wants, no evidence of their capacity to act, and no signs they're already moving toward it.

Ready to strengthen your clinical conversations?
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Clinical & Practice Outcomes

Conversations That Move the Needle

Better patient conversations show up on the metrics that matter most to a practice. Provider-patient communication is the single largest driver of HCAHPS scores - the CMS measure that determines reimbursement, public star ratings, and malpractice exposure. In procedure-based specialty practices, the same conversational shift also moves consult-to-treatment conversion from an industry average of 35% to 65–80% with trained staff.

1.62×
Higher odds of patient follow-through with communication-trained staff
35% → 65–80%
Consult-to-procedure conversion, without vs. with trained staff

For a practice running 100 consultations a month, the difference between 35% and 65% conversion - at a modest average procedure value - is six figures in additional annual revenue from the same lead volume.

The bottom line: Consult-to-treatment conversion strengthens - and revenue follows without having to chase down a single new lead.

Higher HCAHPS scores affect:

  • CMS reimbursement (Value-Based Purchasing)
  • Malpractice exposure
  • Public star ratings on Medicare's Care Compare

Patients who leave a conversation having articulated what they want - in their own words, connected to their own lives - come back. And they tell people.

The Approach

A Different Starting Point for Clinical Conversations

The solution-focused approach doesn't analyze problems. It begins with three questions: What does the patient want to be different? What's already working, even in small ways? And what observable next step would they be taking if things started to improve?

This isn't theoretical. It reflects conclusions from over 365 outcome studies across 33 countries. The approach consistently produces meaningful change in 4–6 sessions, with lower dropout rates and a pooled effect size (g = 1.17) that exceeds most comparable interventions.

Research shows that when people describe their preferred future in concrete, sensory detail - rather than just discussing it abstractly - they experience greater positive affect and reduced anxiety. That's precisely the condition that supports follow-through and sustained behavior change.

Conventional Clinical Conversations

Start with the problem

Assess what's wrong. Identify barriers. Explain risks. Offer a plan. Hope the patient follows through.

  • Amplifies deficits and gaps in adherence
  • Can inadvertently reinforce helplessness
  • Positions the clinician as the source of solutions
  • Produces understanding - but not necessarily action
Solution-Focused Conversations

Start with what's wanted and working

Clarify the patient's preferred future. Surface what's already contributing to progress. Define observable, near-term next steps.

  • Builds on existing competence and capacity
  • Strengthens hope, self-efficacy, and agency
  • Positions the patient as the agent of their own change
  • Produces engagement, ownership, and follow-through
What You'll Learn

A Structured Method That Works in Any Clinical Encounter

You'll learn a three-part conversational structure and the Dialogic Orientation Quadrant (DOQ) - a real-time mapping tool that helps you track where a conversation is heading and guide it toward progress. Together, they give you a repeatable method for making every patient interaction more efficient and more effective.

01

What's Wanted

Help patients define their preferred future in concrete, observable terms - what daily life looks like when things are better, and why that matters to them personally.

02

What's Working

Surface exceptions, strengths, and evidence of progress that already exist - often invisible to the patient until the conversation brings them into focus.

03

What's Next

Define small, observable, near-term steps - grounded in the patient's own language - that make follow-through a natural extension of the conversation rather than an external demand.

Who This Is For

Designed for Healthcare Professionals Who Drive Patient Behavior Change

Every conversation with a patient shapes what happens between visits. This certification is for clinicians and healthcare team members who want those conversations to consistently produce better adherence, stronger engagement, and measurable progress.

Physicians & Advanced Practice Clinicians

  • MDs and DOs
  • Nurse Practitioners
  • Physician Assistants

Nursing & Clinical Support

  • Registered Nurses
  • Medical Assistants
  • Clinical support staff
  • Care coordinators & case managers

Practice Leadership

For practice leadership, the impact shows up in conversion rates, retention, and HCAHPS performance - not just clinical outcomes.

  • Practice managers
  • Clinical directors
  • L&D leaders in healthcare
  • Quality improvement leads
What's Included

Everything You Need to Develop and Certify the Skill

Self-Paced Program

Focused lessons, clinical examples, and practical tools that show you how solution-focused conversations work in real clinical settings - so you can apply the approach immediately.

The Dialogic Orientation Quadrant (DOQ)

A practical mapping tool that helps you track patient language in real time, orient your responses, and keep every conversation moving toward the future the patient wants.

Unlimited Practice with SolutionCoach AI™

A 24/7 conversation simulator where you work through real clinical scenarios, get immediate feedback, and build fluency before applying these skills with patients.

Four Private 1:1 Consults

Dedicated time to ask questions, consult on challenging patient cases, and see how the solution-focused approach applies in your specific clinical context.

Certification Based on Demonstrated Skill

A performance-based assessment - including a simulated practice conversation, self-assessment, and expert human review - that shows you can use the solution-focused approach in practice.

1 Month of Practice Lab - FREE

Live, semi-weekly sessions for continued skill development, real-world practice, and expert guidance to enhance your ability to apply the approach in practice.

Digital Certificate + LinkedIn Credential

A verified Accredible certificate and LinkedIn badge documenting your certification in Foundations in Solution-Focused Health Coaching for Healthcare.

6.0 AMA PRA Category 1 Credits™

CME credit approved through Indiana University School of Medicine.

6.0 AMA PRA Category 1 Credits™ · 4 consults · AI practice · Human-reviewed certification - all included.
Enroll Now - $1,495

Want to see it in action first? Watch the free 20-minute training →

How Certification Works

A Simple Three-Step Process

1

Learn the Approach

Short, self-paced lessons teach you the core of the solution-focused approach and the DOQ. You'll see real-world clinical examples and learn how to guide conversations toward what's wanted.

2

Practice with AI

Apply your learning through SolutionCoach AI™ - a conversation simulator that lets you practice real clinical scenarios 24/7, refine your responses, and build fluency before working with patients.

3

Demonstrate Your Ability

Conduct a coaching session with SolutionCoach AI™, complete an online self-assessment, and submit a transcript of your session. You'll receive personalized feedback and earn your certification upon meeting the criteria.

Clinical Outcomes

What Changes When Teams Adopt This Approach

When clinicians integrate the solution-focused approach into everyday practice, the impact shows up in the metrics that matter most.

  • Patients define and act on goals they own
  • Adherence to treatment plans improves
  • Consult-to-treatment conversion strengthens (35% → 65–80% with trained staff)
  • Drop-offs, cancellations, and friction decrease
  • Patient experience scores improve (communication is the single largest HCAHPS driver)
  • Staff burnout decreases
  • Conversations become more efficient
  • Communication consistency across the team increases
Join clinicians transforming patient outcomes through solution-focused practice.
Enroll Now - $1,495

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The Certification Pathway

A Structured Standard, Not a Single Course

Stamina Lab's four-level competency framework builds reliable Solution-Focused performance - from foundational fluency to organizational leadership.

1
Entry

Foundations

Shared structure and language for SF conversations

2
Practitioner

SF Practitioner

Reliable application across varied contexts

3
Advanced

Certified Health Coach

Advanced judgment in complex, high-stakes environments

4
Leadership

Trainer / Instructor

Ability to teach, supervise, and sustain standards across teams

Levels 2–4 require active Practice Lab participation - the ongoing mastery engine that keeps certified professionals sharp.

What Practitioners Are Saying

Real Results From Real Professionals

"Indiana University School of Medicine's CME approval meant I could trust the rigor. What I found is an approach that helps patients take responsibility for their health. When they own the decision to move forward, they actually do."
Michael Chill, MD
Michael Chill, MD Staff Radiologist, Baystate Medical Center
"With Solutions Focused language, I don't need to use that series of 'why's' promoted by some coaching methods, which I personally feel are annoying to clients, in addition to not being helpful. I'm able to visualize the DOQ and to keep things positive even when clients want to vent. And I have a better feel for the direction of a coaching conversation, even if a client tends to wander off on tangents."
Ellen Khalifa
Ellen Khalifa Certified Health Coach
"As a nurse, a major challenge is the gap between what patients agree to and what they actually do. This approach is different. It's not about working harder to convince. It's about helping patients connect the clinical recommendations to what matters most to them. In my experience, that's what actually moves follow-through."
Aviva Chill, BSN, RN
Aviva Chill, BSN, RN
Investment

Enroll in Foundations

A CME-approved certification in Solution-Focused clinical communication - including four private consults, unlimited AI practice, and one month of live Practice Lab.

Foundations in Solution-Focused Health Coaching

For Healthcare Professionals · CME Approved

$1,495
One-time investment · Includes 6.0 AMA PRA Category 1 Credits™
  • Complete self-paced certification program
  • DOQ conversational framework
  • Unlimited SolutionCoach AI™ practice
  • Four private 1:1 consults
  • Human-reviewed certification based on demonstrated skill
  • Digital certificate + LinkedIn credential (Accredible)
  • 1 month of Practice Lab (live weekly sessions)
  • 6.0 AMA PRA Category 1 Credits™
  • Full onboarding + ongoing support
Enroll Now - Start Immediately

Secure checkout · Instant access · Team pricing available →

Your Investment Is Protected
If you complete the program and don't feel it has meaningfully strengthened your clinical conversations, contact us within 14 days and we'll give you a full refund.

Frequently Asked Questions

Will this fit into the way I already practice?

Yes. The approach works within the conversations and time constraints you already have - 5-minute check-ins, 15-minute follow-ups, or 30-minute consults. You're not adding a new step to your workflow. You're making the conversations you're already having more effective at producing patient engagement and follow-through.

How does this differ from Motivational Interviewing?

Motivational Interviewing focuses on exploring and resolving ambivalence to strengthen readiness for change. The solution-focused approach begins with the assumption that the patient already has the capacity and motivation to move forward - and that change is already underway. Instead of helping patients generate reasons to change, the approach invites them to describe what life looks like when things are going better, surface what's already working, and define concrete next steps.

How much time will this take?

Most clinicians complete the certification in 6–8 hours. It's fully self-paced, so you can move through lessons, practice with the AI simulator, and complete the certification assessment on your own schedule.

How do CME credits work?

Indiana University School of Medicine designates this enduring activity for a maximum of 6.0 AMA PRA Category 1 Credits™. Physicians, nurses, pharmacists, and all healthcare team members are eligible. You must complete all 10 modules to receive credit.

How do I get certified?

Certification is based on demonstrated ability, not memorization. You'll conduct a coaching session with SolutionCoach AI™, complete a structured self-assessment, and submit a transcript of your session. A certified reviewer provides personalized feedback and confirms competency before awarding certification. If you don't meet the criteria on the first attempt, the reviewer will guide you on how to strengthen your approach and invite you to resubmit.

Can I enroll my team?

Yes. Team and enterprise options are available for healthcare organizations. Group access includes administrative tracking, optional live support sessions, and volume pricing. Learn about Foundations for Teams →

Do I need prior coaching or behavior-change training?

No. The Foundations Certification is designed for healthcare professionals who communicate with patients every day. You'll learn how to apply the solution-focused approach within the clinical work you already do - not add another layer of complexity.

Start Having Better Clinical Conversations

Join clinicians and healthcare teams who are using the solution-focused approach to improve patient engagement, strengthen adherence, increase consult-to-treatment conversion, and produce outcomes that last.

6.0 AMA PRA Category 1 Credits™ · Indiana University School of Medicine · 14-day satisfaction guarantee

Want to see it in action first? Watch the free 20-minute training →